Release Date: January 2020
Course length: 3 hours / 6 modules
Level: Intermediate
Designed for: Developers, owners, financiers, investors, brokers and property managers.
Course Access: Upon enrollment, students have 60 days to complete this course.
It’s more than just a passing trend – coworking and other flexible real estate solutions are reshaping the U.S. office market. This course provides professionals with an understanding of the latest utilizations of and best practices for the real estate as a service model from coworking spaces to office amenities to flexible leases and more. Learn from practitioners working in the real estate as a service world, respond to realistic scenarios, explore case studies on successful real estate as a service spaces, and create an action plan for next steps in establishing a real estate as a service space. Gain understanding of the unique aspects of the model, including a change in mindset, creating community, effective marketing, building design, recruiting a team and understanding financials. Upon completion of the course, participants will have the critical knowledge to help them succeed in establishing a real estate as a service space.
Course modules:
- Mindset
- Marketing
- Community
- Design
- Finance and Documents
- Team
Tuition & Register
Payment for a NAIOP on-demand course entitles access for one person only to the course and all materials.
Course Tuition
| Member Type | USD | CAD |
| Member | $389 | $525 |
| Nonmember | $599 | $809 |
| Developing Leader | $280 | $378 |
| University Faculty Member | $149 | $201 |
| Student Member | $149 | $201 |
| Student Nonmember | $199 | $269 |
How to Register
- Register online: Click on the green Register button at the top of the page. You will need to log in or create a free account in order to see the Register button.
- Mail: Send check payments to: NAIOP, CL500060, PO Box 5007, Merrifield, VA 22116-5007
- Register over the phone/questions: 866-666-6780
Note: You have 60 days from the date you register to complete this course.
Confirmation
All registrations processed online receive an automatic order confirmation and receipt. If you register via fax, mail, or phone, a receipt must be requested by contacting education@naiop.org.
Login instructions to access the on-demand course are sent under separate cover from NAIOP Learning. If you do not received the login instructions, please check your spam folder. If the login email is still not there, please contact the NAIOP Education Department.
Cancellation Policy
No refunds will be issued.
Key:
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Mindset Module
Begin self-paced component package.
Begin self-paced component package.
The real estate as a service mindset involves a shift from the traditional real estate mindset. Instead of renting wholesale blocks of space, the real estate as a service model creates a space that offers amenities and services that keep users coming back. This module prepares students to apply a service mindset when developing and implementing their real estate as a service space and helps them analyze and offer solutions to common on-the-job situations to better serve potential tenants.
Survey: Mindset Module
5 Questions
5 Questions
Thank you for taking the Mindset module! We appreciate your input on your experience. Keep in mind that the module you just reviewed is one of six in the series, so we recognize that your feedback is specific to this one topic.
Marketing Module
Begin self-paced component package.
Begin self-paced component package.
Real estate as a service requires taking an even closer look at your target audience in order to develop spaces and services that are customized to their needs. In this module, students will learn how to create personas of their target audience, develop a high-level branding plan for their space, and prepare to market a real estate as a service space using best practices. Additionally, students will learn how to analyze and adapt their current marketing tactics to their target audience, as well as analyze and offer solutions to common mistakes relating to marketing.
Survey: Marketing Module
5 Questions
5 Questions
Thank you for taking the Marketing module! We appreciate your input on your experience. Keep in mind that the module you just reviewed is one of six in the series, so we recognize that your feedback is specific to this one topic.
Community Module
Begin self-paced component package.
Begin self-paced component package.
In real estate as a service, a strong sense of community is one of the most distinguishing features of any space; it attracts new users and helps retain current ones. This module prepares students to design a welcoming and engaging community within their real estate as a service space, create opportunities to build meaningful business-to-business and business-to-customer connections through member input, and analyze and offer solutions to common mistakes relating to community-building.
Survey: Community Module
5 Questions
5 Questions
Thank you for taking the Community module! We appreciate your input on your experience. Keep in mind that the module you just reviewed is one of six in the series, so we recognize that your feedback is specific to this one topic.
Design Module
Begin self-paced component package.
Begin self-paced component package.
In real estate as a service, space is built and furnished before it is opened to the public. This module prepares students to choose services and amenities that brings the users together, guide an architect and design team toward choices that support the real estate as a service model, and analyze and offer solutions to common mistakes relating to space design.
Survey: Design Module
5 Questions
5 Questions
Thank you for taking the Design module! We appreciate your input on your experience. Keep in mind that the module you just reviewed is one of six in the series, so we recognize that your feedback is specific to this one topic.
Module 5: Finance & Documents
Finance & Documents Module
Begin self-paced component package.
Begin self-paced component package.
Real estate as a service involves financial decisions and documentation that may not be seen in traditional real estate. This module explores the various ways to increase revenue and profits, select membership plans appropriate for the space, decide the method of implementing real estate as a service and the best model to use based on the situation and market. Additionally, students will learn about additional financial considerations to explore when creating a real estate as a service space, the major performance indicators that are essential for tracking success and areas of improvement, differentiating between traditional leases and license agreements, and working with lawyers on major inclusions and considerations for real estate as a service license agreements.
Survey: Finance & Documents Module
5 Questions
5 Questions
Thank you for taking the Finance & Documents module! We appreciate your input on your experience. Keep in mind that the module you just reviewed is one of six in the series, so we recognize that your feedback is specific to this one topic.
Team Module
Begin self-paced component package.
Begin self-paced component package.
The real estate as a service team looks and functions differently than the teams in traditional real estate. This module prepares students to create a real estate as a service team that is right for their space, choose the right person for each role on their team, manage the team effectively based on clear role expectations, and analyze and offer solutions to personnel selection and placement mistakes.
Survey: Team Module
5 Questions
5 Questions
Thank you for taking the Team module! We appreciate your input on your experience. Keep in mind that the module you just reviewed is one of six in the series, so we recognize that your feedback is specific to this one topic.
Real Estate as a Service Evaluation
7 Questions
Real Estate as a Service Transcript
12.00 PDH, AIA Learning Units credits | Certificate available
12.00 PDH, AIA Learning Units credits | Certificate available
You must fill out all of the surveys in order to receive a transcript for completing this course.
"Awesome course program filled with concise information and feedback expertise about the roles and situations of Real Estate as a Service."
Krissan Bal, Student, Cascadia College
