Repurposing Retail Centers: Profiles in Adaptation, Repositioning and Redevelopment Webinar
Recorded On: 05/21/2020
The declining prospects of North America’s shopping malls have been the subject of significant media attention, industry concern and public interest, and the current pandemic is contributing to the downsizing and bankruptcy of several large retailers and will likely hasten the closure of many traditional malls. However, while many of these properties may no longer support a traditional mall, they are often strong candidates for redevelopment.
Based on the findings in “Repurposing Retail Centers” – a recent research report commissioned by the NAIOP Research Foundation – this webinar will examine how developers have revitalized properties by adding new uses, amenities and services, transforming struggling or closed malls into properties that serve the needs of their surrounding communities.
Jason Beske, AICP, Adjunct Professor at Virginia Tech’s National Capital Campus and Senior Urban Designer for Stantec’s Urban Places
Matt Whelan, Principal, RedLeaf Properties LLC
Senior Urban Designer and Planner
- Senior Urban Designer and Planner in Stantec’s Urban Places Arlington, Virginia office.
- He has a broad range of urban planning expertise and has led initiatives ranging from large-scale comprehensive planning and civic engagement projects to site and master planning projects for both the public and private sectors.
- Jason serves as Adjunct Professor at Virginia Tech’s National Capital Region campus and his recent publication “Suburban Remix: Creating the Next Generation of Urban Places” (Island Press - February 2018), with co-editor David Dixon, examines the rise of walkable urbanism in the new suburban era.
- Author of the NAIOP Research Foundation's "Repurposing Retail Centers: Profiles in Adaptation, Repositioning and Redevelopment" (December 2019).
- Community engagement, placemaking, and social equity are the core of his planning and urban design practice and teaching.
- Founder and a Principal with RedLeaf Properties, LLC, where he is responsible for strategic direction and execution.
- He is responsible for leading the adaptive reuse and redevelopment of Highland Mall in conjunction with Austin Community College. The 80-acre mixed-use redevelopment will transform the failed mall into a vibrant district that features nearly 4 million square feet of residential, office, retail, hospitality and educational uses.
- Previously, Matt was Executive Managing Partner of Investments at Live Oak – Gottesman where he oversaw development activities and public/private partnership programs.